GameCo Video Game Sales Analysis
This case study explores historical video game sales data from 1980–2016 to identify the most popular game genres, leading publishers, and regional market trends. Using Excel and pivot-table analysis, I examined genre performance, competitive concentration, and changes in sales over time to uncover actionable insights for marketing and product strategy. The project demonstrates my ability to clean data, perform descriptive and trend analysis, and translate findings into clear, business-focused recommendations.